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22 July 2025 by Miranda Brownlee

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BTFG merges distribution teams

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By
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4 minute read

BTFG combines Asgard, BT Wrap and BT insurance and corporate super businesses.

BT Financial Group (BTFG) has merged the distribution teams of Asgard, BT Wrap and BT's insurance and corporate super businesses, following the restructuring announced in August.

"Our distribution teams, Asgard, BT Wrap, Insurance and Corporate Super, are being brought together into one team," a spokesperson for BTFG confirmed.

As a result of the restructuring, the company has made some people redundant, although numbers are in the single digits, he said.

"There is no impact to roles at the business development manager level, while there are affected roles at the state manager level and in some support areas," the spokesperson said.

 
 

"The changes have led to some redundant roles, although we have kept this to a minimum by seeking alternative roles for affected staff. The number of people who have been made redundant is less than 10."

The merger of the distribution teams will make it easier for advisers and other clients to contact the company, the spokesperson said.

"It also allows us to view advisers' businesses more holistically - to help them grow their business," he said.

In August, BTFG announce a series of changes to its advice and superannuation business roles.

Among the changes was the appointment of Chris Freeman as general manager of adviser distribution in the superannuation and investment division, and he will now lead the merged distribution team.