Ms Crawford joins WIB from the Royal Bank of Scotland in London, where she gained 15 years of experience across global capital markets origination, sales, syndication and execution. Her most recent role was as head of loan capital markets, managing the portfolio and team across western Europe. At RBS, she was an important part of many key transactions with global companies, the group stated.
In her new role, Ms Crawford will be reporting to Andrew McDonald, general manager, corporate and institutional banking, and will manage the continual delivery of the institutional bank’s customer engagement strategies to significantly expand its presence in Victoria.
Mr McDonald said the executive team in Victoria have led a successful strategy, tilting the business towards targeted growth sectors.
“Pippa’s extensive experience as a high profile originator and proven ability to develop client led growth strategies will leverage this strength as we continue to build out our strategy,” said Mr McDonald.
“Her strong leadership skills and track record in building a global culture of high achievement at RBS plays directly into the institutional bank’s position as we build on sustained growth and profitability,” he added.
Ms Crawford was also co-chair of the Diversity Network and has been strongly involved in graduate and diversity initiatives which have gained considerable attention from the global banking industry and is a core focus area at Westpac.
