Mr Boubouras had already been performing the role on an interim basis since April this year.
In his previous position as head of investment strategy and consulting at UBS Wealth Management, Mr Boubouras was responsible for research and investments across all asset classes.
He has 20 years' experience in the financial services industry, working across a variety of companies including Macquarie Bank, HSBC Asset Management, Challenger Financial Services Group, Westpac and the NSW Treasury.
EQT managing director Robin Burns said Mr Boubouras had already made significant progress in enhancing EQT’s asset management capabilities and approaches.
“George was heavily involved in driving the review of our asset management and risk management activities, which resulted in the appointment of Mercer as asset consultant for both our retail and institutional businesses, and this relationship is working extremely well,” said Mr Burns.
Mr Boubouras was also responsible for the appointment of fund manager Paul Kasian as head of Australian equities, which strengthened EQT’s asset management capabilities, Mr Burns said.
“As the regulatory, economic and political framework for the Australian financial services industry continues to change, we are particularly pleased to have someone of the calibre and experience of Mr Boubouras leading our funds management business,” he added.
