In his new role, Mr Sefton will develop the company’s group insurance products and capabilities, which focus on claims management, early intervention and wellbeing, according to a MetLife statement.
Prior to the appointment, Mr Sefton spent four years at MLC Life Insurance where he was first manager and then head of group insurance product and strategy.
Before that, he was at First State Super for 14 years where he developed strategic initiatives, holding a number of operational, insurance, strategy and managerial roles.
Between 1993 and 1998, he was group superannuation manager and secretary at the Ampol and Caltex Group Superannuation Fund.
Mr Sefton reports to MetLife head of reinsurance and regulatory affairs James Carey, who said he was “very pleased that someone with such a strong track record and reputation” had joined the team.
“MetLife is the third largest provider of group insurance in the Australian market and we provide protection to approximately 2.6 million Australians,” he said.
“That’s a great responsibility and we’re committed to continually evolving our products to ensure they meet the changing needs of our customers.”
Mr Sefton has already commenced in his role.