Michael Blake moves into the new role after two years in his former position as head of marketing and sales at the investment firm.
Prior to this, he spent nearly 12 years at Cromwell Property Group, where he departed as the head of funds management and executive director.
Between 2000 and 2004, he held the role of national sales manager at HSBC Asset Management as well as a similar role at Mercantile Mutual from 1994 to 2000 before that.
Commenting on the appointment, Centuria group chief executive John McBain said Mr Blake possessed the qualifications, experience and skills to help grow the business.
“We are incredibly fortunate to have an in-house candidate with the communications and market knowledge, and financial skills, to step into this role.”
“Michael will build on the strong foundations for evolution and growth put into place by Neil Rogan, who has resigned after a successful three and a half year tenure in the role.”
Noting his own appointment, Mr Blake said he steps into the role “with great excitement”.
“I look forward to further building the success of the business and helping more investors to understand and gain access to this unique product,” Mr Blake said.
Mr Blake replaces outgoing general manager of investment bond division Neil Rogan, who held his role for three and a half years before announcing his resignation.
Mr McBain thanked Mr Rogan for his contribution. “Neil drove Centuria Life’s growth to make it Australia’s third largest player, raise the profile of the product, and bring it up-to-date for a new generation of investors," he said.
“Neil grew Centuria Life by over 22 per cent during his time, and played a significant role in educating the market on this product,” Mr McBain acknowledged.