The wealth management and advice technology firm said Mr Hall joined in January and will report to GBST chief executive Robert DeDominicis and sit on the executive team.
In the role, he will lead business development and operations in the Australia division of the global firm including Composer, WealthConnect, and Advice Intelligence. GBST currently operates in Australia, New Zealand, and the UK.
He joins GBST from SS&C Technologies where he was a sales director and has previously held senior positions at Bravura and Midwinter. Prior to working at various financial technology firms, he spent over six years as a director at EY and five years at Macquarie.
Mr DeDominicis said: “I am delighted to welcome someone of Jeff’s calibre to the team. With his 25-year track record of driving rapid growth, optimising operations, and delivering client goals and success, he is an invaluable addition to our leadership. Jeff has both intimate knowledge of the Australian wealth management administration and advice solutions space, and a clear commitment to client delivery and success.”
Mr Hall added: “Now is the perfect time for me to join GBST. The strategic fit between my skills and the company's vision is compelling, and there is immense potential to contribute meaningfully to GBST’s ongoing growth and evolution. GBST has experienced continuous positive momentum over the past few years, and its innovative approach, expanding suite of products, and robust leadership team has only reinforced my confidence in this decision.”
GBST was very active on the acquisition front last year; in May it acquired digital advice practice management system WealthConnect and in July it acquired cloud-to-cloud financial planning software business Advice Intelligence.
Speaking in May, Mr DeDominicis said the acquisition was part of the business’ strategy to embrace cloud-based technology.
“The addition of WealthConnect broadens our suite of cloud-based technology offerings that will deliver innovation and efficiencies to advisory and wealth management businesses while driving better customer outcomes.”