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Aware Super exec to lead retirement solutions at AMP

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By Jasmine Siljic
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3 minute read

AMP has appointed an Aware Super executive to join its platforms business and accelerate its retirement capability.

Estelle Liu will commence in the newly created head of retirement solutions position in AMP’s platforms business on 22 July 2024.

As North – AMP’s wrap investment platform – continues to enhance its retirement capability, Liu will help drive and accelerate its next growth phase. She will report to AMP’s director of retirement, Ben Hillier, and lead the development of financial solutions in the platforms business to enable more Australians to manage their retirement with confidence.

Liu is currently the actuarial practice lead for member strategy at Aware Super, where she has held the role for nearly four years. In the position, she helps inform the superannuation fund’s retirement income strategy and provides internal consulting support to business functions such as retirement, finance, marketing, digital, advice, defined benefit and policy.

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Moreover, the actuarial practice lead designed and developed the algorithm for Aware’s flagship hybrid retirement projection tool and introduced the Retirement Confidence Score risk metric that aims to help nudge members with appropriate retirement decisions.

Liu holds more than a decade of experience in the superannuation sector. Prior to joining Aware, she led the retirement income research and longevity solutions design for Mine Super and Rice Warner. She is also the chair of the Actuaries Institute Australia’s Superannuation Projection and Disclosure Sub-committee, where she has worked closely with ASIC, Treasury and APRA on super projections, dashboard and disclosure-related matters.

Commenting on the appointment, Hillier said: “I’m really pleased to be welcoming Estelle to our team as AMP continues to bolster its retirement capability with a focus on growth and retirement income innovation.

“With 9 million Australians expected to retire over the next 40 years, there is a real opportunity for us to provide a unique point of differentiation by investing in our strategy and retirement expertise, as well as expanding the range of market-leading solutions that we have on offer for advisers and our customers.”

Earlier this year, AMP’s North added six new managed portfolios from Activam Group to its investment menu and launched an interactive tool for financial advisers. North Interactive enables advisers to visualise their client’s account and performance data to forge deeper client engagement during reviews. The snapshot offers a high-level client overview, such as portfolio value, performance, asset allocation and account movements.