Hillross Financial Services is restructuring its adviser support team as part of a key focus on expanding its adviser and client numbers.
The AMP-owned dealer group also intended to increase staff resources so to ensure it could accommodate a larger network, Hillross managing director Hugh Humphrey said.
"In order to do this we have removed the national head of financial planning role and will instead have three heads of financial planning who will look after various states and territories," Humphrey, who joined the firm in November 2010, said.
"At this stage we have appointed our former acting head of adviser networks, Chris Digby, to head of financial planning for New South Wales and the Australian Capital Territory.
"We are yet to announce the head of financial planning for Victoria, Tasmania and South Australia, and we do expect to recruit internally for the head of financial planning role for Queensland and Western Australia."
He said the group would also increase the number of its business partnership managers around the country from three to six.
"If we want to successfully grow our business and at the same time assist existing member firms in executing their own growth opportunities that they've identified, we must have appropriate levels of on-the-ground support as we go forward," he said.
"We believe growth opportunities exist in all states for Hillross, but as we have had more growth to date in NSW, Victoria and Queensland, we probably see there being more immediate growth opportunities for us in SA and WA."
As Hillross caters to a high net worth and affluent client base, it favours more experienced advisers and mature practices, and did not tend to focus on practice start-ups, he said.
"In saying that, however, we do still have room for new advisers and have in fact put on three in the last 12 months who have all come from the AMP Horizons Financial Planning Academy," Humphrey said.