Dealer group Total Financial Solutions (TFS) has appointed Viveka Sripathy to the newly created role of national strategic and development manager.
TFS chief executive Phil Aris said following Count Financial's subsidiary, Countplus, acquiring TFS, the group was excited to have reached a stage in its growth where it could create the national strategic and development manager role.
He said the primary objective was to drive differentiated value in TFS by implementing important initiatives including the Count risk referral program and the rollout of its Xplan technology solution.
As part of the senior management team at TFS, Sripathy will liaise and work closely with advisers as these initiatives are rolled out.
TFS said in a statement that in the changing financial services world consumers need to feel confident that what they are paying for is quality advice and dealer groups need to provide their member base with a highly differentiated service.
Sripathy brings to the firm over 16 years experience in the financial services industry and was most recently with National Australia Bank's financial planner banking division.
Her most recent role was state manager for financial planner banking in New South Wales and the Australian Capital Territory.
There she was responsible for business development across both states' financial planning markets and was also in charge of NAB's financial planner banking teams in these regions.
