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FSP continues adviser expansion

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By Samantha Hodge
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2 minute read

FSP is continuing with plans to increase adviser numbers following positive adviser feedback from its Adviser Benchmark Survey.

Financial Services Partners (FSP) will continue with its adviser expansion plans after a survey of its advice group found close to 100 per cent of its advisers have no plans to exit the group.

"We definitely aim to continue with the positive growth we have experienced so far and are looking to cement our position as one of the premier boutique licensees in the industry," FSP chief executive Charles Smith said.

FSP's recent Adviser Benchmark Survey showed 98 per cent of current advisers were likely to both stay with the ANZ-owned group and recommend the group to others.

Around 80 per cent of advisers were highly satisfied with FSP's brand and adviser offer, the survey found.

The dealer group's 125-strong adviser base has another six advisers in the process of joining and an additional 12 in the pipeline.

"We have found the key to our increasingly competitive position in the market, in addition to our adviser offer, is our size and responsiveness," Smith said.

"There are plenty of advisers shopping around for a new business partner at the moment and what we have found is they value the flexibility, family culture and personalised support we can offer. 

"Our relationship with ANZ has only added to this with the addition of centralised services that will streamline the back-office functions of advisers, leaving them free to focus on client service and advice."

The news comes after ANZ quelled market rumours in August that it was planning to cut its adviser numbers.

At the time, ANZ Financial Planning rejected suggestions it was close to reducing adviser numbers in light of switching its focus to phone-based scaled advice.

An ANZ spokesperson told InvestorDaily the rumours were unfounded.

In May, ANZ was forced to quash speculation it was planning to sell its OnePath business after the group's wealth division returned soft results two years running.

But in April, the bank announced it had cut more than 200 jobs from within its wealth division.

The cuts followed job losses at the banking group in February and were in line with its decision to adapt to the changing business environment, a spokesman told InvestorDaily at the time.