BlackRock Investment Management (BIM) will be relaunching its Global Titans Fund and International Fund, as BlackRock Global High Conviction Fund.
The move will be made so financial advisers can recognise the product as a best-ideas portfolio rather than a broad basket of stocks, BlackRock's global equity team head Richard Turnill told InvestorDaily.
"The relaunch reflects the way in which we have run portfolios for some time [and] reflects the changes in style," Turnill said.
Those changes have been made since 2006, when Turnill joined BIM and took over responsibility for the fund.
BlackRock Global High Conviction can hold 40 to 60 stocks from any country, as long as it is over $2 billion in market value.
The fund provides a solid level of diversification and a balance in the portfolio of best ideas, Turnill said.
"Our philosophy is a simple one: we only want to invest in those stocks where we see 30 per cent plus upside to their names," he said.
Turnill has led the fund to buy stocks that include giant cigarette manufacturer British-American Tobacco, and US-based robotic surgical device maker Intuitive Surgical.
BlackRock Global High Conviction has fallen 12.44 per cent for the year to August 31.
Turnill did not comment on whether BlackRock's operations would be changed, after Bank of America bought Merrill Lynch's near-50 per cent stake in the asset manager in a $61 billion takeover.
