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BTFG appoints new CEO

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By Vishal Teckchandani
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2 minute read

Westpac has appointed a new chief executive for BT Financial Group as part of a spate of changes to its group executive line-up.

Westpac has appointed a new chief executive for its wealth management business, BT Financial Group (BTFG), as part of a spate of changes to its group executive line-up.

Brad Cooper has been made chief executive of BTFG. He was appointed as group chief transformation officer on 9 June 2008 and was tasked to lead the merger, implementation planning and integration between Westpac and St George.

"Over the past 18 months, Brad Cooper has successfully led the St George integration, as well as playing a pivotal role in the design and first phase of our transformation," Westpac chief executive Gail Kelly said.

"With his extensive financial services experience, including as chief executive, Westpac New Zealand, and before that as chairman GE Capital Bank and chief executive of GE Money's UK and Ireland business, Brad is well placed to lead BT Financial Group through the next period."

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BTFG's former chief, Rob Coombe, has been made Westpac retail & business banking group executive, Westpac said.

Westpac former retail & business Banking group executive Peter Hanlon has moved to the newly created role of group executive, people and transformation.

The appointments will take effect from 1 February 2010.