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Where to from here?

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3 minute read

The overall feeling in the industry is that change is indeed on the horizon.

An obvious statement many of you may exclaim, though the type of change is perhaps what is less clear.

The most widespread change will come courtesy of government reform.

The Labor government has announced its Future of Financial Advice reforms, with the coalition remaining lukewarm in not only its response but also on its policies for the industry.

Yes, the coalition has made its feelings known regarding commissions for small business financial planners and an increase in superannuation contributions, though we're all still waiting for the moment of truth - what does the opposition have in store if it were to assume power?

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The next probable change for the industry is at an association level, with many suggesting a possible move could be in the form of self-regulation.

However, as the industry association stands, self-regulation may work in theory.

As financial advisory bodies continue to bicker with each other over the need or lack of need for changes to remuneration models for advice, super and insurance, how the industry is supposed to gain clarity or, better, unity is anyone's guess.

If the industry continues along the same path, the regulation, be it self-regulated or government driven, may not leave anyone any better off.

At present it appears the Financial Services Council is the only association looking ahead, with its views on policy and member voice standing clear.

As the FPA and Association of Financial Advisers show little interest in considering any possible merger or even alliance, the industry, at an advice level, will remain divided.

What both bodies do agree on, however, is the need to weed out the 'bad apples'.

That overused phrase is surely making many wonder why we all bothered to buy apples in the first place.

This brings me to what is perhaps the most accessible change for the industry - a change in message.

In this week's cover story, the industry shares its view on how the marketing or message of advice needs to change in the wake of a number of corporate collapses.

Industry participants from heads of associations, dealer groups and financial institutions share their views on where the financial planning industry needs to change and what lessons have been learnt in the past 18 months.