Deborah Potts has left her post as head of BT Financial Group (BTFG)-owned dealer group Magnitude to join rival ipac.
Potts joins the Axa Australia-owned group as ipac Financial Planning national head of partnership and advice strategy.
In her new role, she will be responsible for partnering with ipac's equity partners to help them grow and enhance their businesses.
She will report directly to ipac Financial Planning general manager Libby Roy.
Potts's appointment completes ipac Financial Planning's management restructure.
Late last month, ipac made a number of senior hires, including the appointment of former AFG Financial Planning dealer principal Ross Nayler to the role of national head of sales.
The group also appointed four new general managers, with Spiros Christoforatos assuming the duties for New South Wales, Michael Gilmore for Victoria, Nick Brinkworth for Queensland and Tony Bottaro for Newcastle.
Potts's departure from BTFG comes three months after fellow advice executive Neil Younger quit BTFG dealer group Securitor for Commonwealth Financial Planning.
